It may seem like a great idea to require an ID with your rentals, but there are a few factors to consider before deciding it’s right for a given facility. We’ll walk you through figuring out if it’s right for you and explain how to qualify for turning on ID Upload for your StoragePug website.
Why Your Facility Should Be Qualified
Before we explain how to qualify for ID Upload, you should know why we stress the importance of qualifying.
Every extra step in the rental process creates a pain point that can lead to the loss of a lead. Requiring ID is another step in the process. Because of this, we don’t advise ID Upload facilities focused on leasing up.
It is possible for your business to have some locations where ID Upload makes sense and others where it does not. View this post for more information on why it’s important to consider whether ID Upload is suitable for a given facility or not.
Only Client Success at StoragePug Can Enable ID Upload
The ID Upload feature can only be enabled at your facility by contacting our Client Success team.
Because of the impact it can have on rental completion and abandonment rates, we ensure that it can’t be accidentally turned on or turned on when a facility either isn’t fit for or is not yet set up for ID Upload.
If you’re ready to turn on ID Upload, reach out to our Client Success team!
How to Qualify
At its core, qualification comes down to your current rental flow and the occupancy of each facility you’re considering using the ID Upload feature for.
If your facility is experiencing high occupancy and you have no concerns regarding your ability to maintain high occupancy, it’s probably safe to use ID Upload. If you are aiming for a contactless rental process with no need for a customer to interact with a manager, ID Upload may be a good fit for that facility. And finally, ID Upload is only fitting if you intend to store tenant IDs digitally in SiteLink.
Qualification Cheat Sheet
Here’s a quick checklist cheat sheet to help you determine if a given facility is a good candidate for our ID Upload feature. Take a look at this list before contacting Client Success!
ID Upload is only right for you if you can answer yes to all of these questions.
Do you currently collect IDs?
Do you store—or intend to store—IDs digitally in SiteLink?
Do you have SiteLink properly set up for ID Upload?
Do you allow tenants to move in without talking to a manager?
Do you have full occupancy?
If you answer no to any of these questions regarding the facility in question, there is a good chance that ID Upload is not right for that facility at this time.
Let’s take a look at some alternatives and explanations for if you answer no to answer of the above items.
Alternatives and Why Not to Turn it On
If you answered no to any question on the Qualification Cheat Sheet, we have provided alternative ideas or explanations regarding the item in the sections below.
If you don’t currently collect IDs at this storage facility
If your self storage facility does not currently collect IDs, ID Upload is an unnecessary feature that risks hurting your rental conversion rate. Unless you plan on implementing ID collection for every tenant, you don’t need to include this step in online rentals.
If you don’t intend to store IDs digitally in SiteLink
ID Upload on your StoragePug website will only upload photos of tenant IDs to SiteLink.
If you don’t intend to use SiteLink to store and access tenant IDs, ID Upload will not help you achieve your goals. You want to avoid having a mix of manually and digitally stored IDs.
If you don’t have SiteLink set up for ID Upload (or don’t know)
We have a guide for setting up SiteLink Web Edition settings for ID Upload to be turned on. If you otherwise qualify for ID Upload, we recommend completing this step before contacting Client Success.
If you don’t allow move-ins without a manager’s involvement
Just so we’re being completely clear, moving in without talking to a manager means the tenant can complete the entire rental and move into their storage unit without ever interacting with the manager directly.
If you don’t want that to happen and still wish for tenants to have to talk to managers at some point in the rental process, it’s still a good idea to have your manager collect the ID and upload it manually so you keep the online process as easy as possible.
If you aren’t full
Enabling ID Upload adds another step to the online rental process, and it’s a step that might directly result in a loss of leads.
Some potential tenants may struggle with or otherwise be turned away at the idea of having to upload their identification and submit it.
If your facility is not currently full to a satisfactory level, we do not recommend adding this step to your rental flow.
Your Next Steps
If you’ve answered yes to all of the items on the Qualification Cheat Sheet, your facility may qualify for ID Upload. Contact our Client Success team to discuss enabling the feature at the facility in question!
If you answered no to any of these questions, determine if it’s something you can and want to change in order to qualify before going down the checklist again.